SERP API guides for Google, Bing, News and local search

Choose a guide by the job you need to do

Search result data is useful in different ways: a one-off query can power a research tool, while repeated requests can support rank tracking or news monitoring. These guides explain what each result type contains, which request settings affect it, and what your application needs to store or calculate.

What the guides cover

Start with the SERP API definition if you are new to search result APIs. The Google search guide and Bing guide cover engine-specific requests and the distinction between a SERP provider and an official search product. Separate guides explain news result monitoring, rank tracking workflows, and the difference between Maps results and Places data.

Use examples with the API reference

Each guide links to the relevant endpoint documentation. Treat search results as a snapshot for the query, country, language, device, engine and collection time you sent. The returned fields and result groups vary by search page, so build against the documented response schema and handle optional values. For working code, begin with the API quickstart, then check the page for the engine and result type you plan to use.